Short Story Roasters
Short Story Roasters
Short Story Roasters
(about project)
(about project)
Short Story is a coffee roaster built on radical transparency, human connection, and ethical sourcing. The rebrand reflects these values by balancing warmth and authenticity with refined, premium design. Combining handcrafted elements with a modern classic aesthetic, the identity celebrates the relationships behind every bean while positioning the brand confidently within the specialty coffee market.
Short Story is a coffee roaster built on radical transparency, human connection, and ethical sourcing. The rebrand reflects these values by balancing warmth and authenticity with refined, premium design. Combining handcrafted elements with a modern classic aesthetic, the identity celebrates the relationships behind every bean while positioning the brand confidently within the specialty coffee market.
(services)
Print Design
Art Direction
Brand Identity
Digital Design
(clients)
Short Story Roasters
(roles)
Alice Ballhausen
Brand Designer
(year)
2025
